Approximately 19 minutes by car from Naha Airport. This is a local furniture store located in Furushima, Naha City. In Okinawa, where large chain furniture stores have not yet entered the market, local furniture stores are striving to offer a variety of services. Unique services such as free rental of light trucks for self-pickup are a feature of this store.
Point 1: Where is TODAY O!K & DECO Naha located?
TODAYO!K&DECO Naha Store is located along National Route 330, about a 19-minute drive from Naha Airport.
In addition to the Naha Store, there is also a Chubu Store, making it one of only two local furniture stores in Okinawa.
While we do carry new, trendy furniture, we also repair and recycle unused furniture, allowing you to acquire what were once high-end pieces at unbelievably low prices.
Additionally, customers can save on labor costs by using self-checkout and assembling the furniture at home, which is reflected in the furniture prices.
In essence, the store and customers share a mutual benefit, creating a win-win relationship—this is the store’s unique feature.
Even if you can’t take the furniture home by car or can’t assemble it at home, support is available, so you can purchase with peace of mind.
Point 2: The secret behind TODAYO!K & DECO Naha Store’s low prices! 1. Takeaway OK
TODAYO!K&DECO is a discount furniture store located in Naha City.
When you think of discount furniture on the mainland, IKEA comes to mind, but since IKEA has not yet arrived in Okinawa, I wondered where people buy furniture here.
TODAYO!K&DECO is part of the Okawa Furniture chain, which is famous for its furniture in Kyushu, but it is not a chain store. In Okinawa, there is a branch store in Okinawa City as well as Naha City.
The furniture sold here includes both new items and outlet used items, but all are well-maintained, so there’s no need to worry.
Since almost all items are sold as-is, customers can self-serve by taking items from the sales floor to the register, or purchase and assemble them at home, which helps reduce labor costs and reflects those savings in the prices.
Additionally, the store makes efforts to source items with minor defects or peeling paint at extremely low prices, ensuring customers can acquire quality items at affordable prices.
The alignment of customers’ desire for lower prices and the store’s efforts to provide them creates a mutually beneficial relationship.
Point 3: TODAY O!K & DECO’s conscientious service
TODAYO!K not only offers affordable furniture, but also provides excellent customer service.
One example of this is their policy of encouraging customers to take their purchases home with them. However, if your purchase doesn’t fit in your car, they will lend you a light truck free of charge.
The rental period is two hours (10:30 a.m. to 5:00 p.m.), and you can use the truck immediately if one is available.
Additionally, if you purchase furniture but it doesn’t fit your home or is too large, you can return or exchange it by presenting your receipt.
For a fee, you can also have professionals assemble your furniture for 1,100 yen per item. If you’ve purchased furniture but can’t move in yet, they’ll store it for free for up to seven days.
Furthermore, within Okinawa Prefecture, they not only deliver the purchased furniture but also unpack and assemble it for you, and there is a service where the second item is half price, among other convenient services.
It’s a great service that considers the customer’s needs, and you’ll want to use it again.






